Amazon introduces Frustration-Free Packaging: The Frustration-Free Package (on the left) is recyclable and comes without excess packaging materials such as hard plastic clamshell casings, plastic bindings, and wire ties. It's designed to be opened without the use of a box cutter or knife and will protect your product just as well as traditional packaging (on the right). Products with Frustration-Free Packaging can frequently be shipped in their own boxes, without an additional shipping box. YES!
(thank you Doug)
THANK YOU. Everytime I buy a toy, entire unpacking experience has been NOTHING but torture. yay. amazon!
Posted by: unha | November 05, 2008 at 11:12 AM
Do it a bit better designed and give me a frustration-free package for every product!
Posted by: marcus | November 05, 2008 at 12:40 PM
This should be the default, not the exception!
Posted by: Jay | November 05, 2008 at 04:35 PM
Finally! A huge relief to parents on Christmas morning.
Posted by: Kirsty | November 06, 2008 at 01:47 AM
Excellent idea... I hope others follow this example.
Posted by: Stefan | November 06, 2008 at 06:27 AM
I LOVE IT! FINALLY! oh I am soo happy!
Posted by: SabineM | November 09, 2008 at 03:00 PM